Retina-Scorching, Crowd-Aweing, Premium Fireworks
"That's how Dad did it. That's how America does it. And it's worked out pretty well so far."

We're Passionate About Fireworks

Our years of experience in the fireworks industry taught us that customers want quality and value, but often get overwhelmed with indistinguishable choices.
We're introducing incredible products and designing labels that clearly communicate what to expect in an easy-to-compare format, so customers can buy with confidence. Plus, we promise to stay family friendly—no scantily-clad women, no drug references, no dark death themes. On the other hand, there will also be no photos of cute puppies, popular internet memes, or copyrighted artwork from video games and movies. We're proud to offer over 150 great products, distributed exclusively by Superior Fireworks.
Explore The SFX Family of Brands

For Impressive Home Displays

SFX Fireworks sets a new standard for premium consumer fireworks. Experience a curated selection of only the best quality consumer fireworks with unique effects you'll love, stunning designs you can't ignore, and incredible value you can't beat!

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For Next-Level Showmanship

SFX Show Line is designed to meet the demands of 1.4G consumers who carefully plan every detail of their shows. Show Line's pro-style effects and more precise control meets the needs of this dedicated group of customers, giving you an edge over your competition!

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For American Tradition

The Great American Fireworks Co. delivers the perfect balance of quality and value. You'll find timeless classics that have been favorites for generations of American fireworks celebrations, along with exciting new items that are sure to become favorites for generations to come!

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Explosive Blog

New Fireworks for 2023

There are a lot of exciting updates across nearly every category for 2023 from SFX Fireworks, SFX Show Line, and The Great American Fireworks Co.
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New for 2020 from SFX Fireworks

We’re thrilled to roll out a host of new products for 2020 across our SFX Fireworks and Great American Fireworks Co. brands. Today, we’re featuring our SFX releases — 3 all-new fireworks that are the perfect addition to your line-up! These new items are
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Introducing SFX Show Line

SFX Fireworks is excited to announce SFX Show Line! SFX Show Line is designed to meet the demands of your 1.4G customers who carefully plan every detail of their shows. These discriminating customers will appreciate the pro-style effects and more precise contr
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New for 2019: 500-Gram Repeaters

SFX Fireworks is pleased to announce several new 500-gram products for the 2019 fireworks season. Like all SFX Fireworks products, these products provide amazing effects and informative, family-friendly, high-end labeling to stand out on your product shelves.
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